IRE’s KeyWhere goes live on Reapit’s AppMarket

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London, UK – July 26, 2022 – IRE’s KeyWhere is now live and ready to install on the Reapit AppMarket for AgencyCloud users.

Leading tech company Inspect Real Estate (IRE) has announced a new partnership with Reapit’s AppMarket, enabling Reapit customers to integrate their AgencyCloud CRM with KeyWhere, the real-time key tracking solution that saves time wasted chasing missing keys.

IRE’s KeyWhere General Manager, Mitch Fullelove, said: “KeyWhere’s state-of-the-art key panels worked with IRE’s proprietary software to give agents accurate and up-to-date information about key movements and statuses.”

“Each position on a KeyWhere panel has eight different colour codes that indicate the whereabouts and status of a particular key. Our hardware talks to our software, providing agents with instant information and feedback about each key. And no one has to worry about long, drawn-out, annual key reconciliation tasks anymore – with KeyWhere, your keys are always reconciled and organised.”

KeyWhere has proved a hit across the world since it was released in late 2019, with the 1,500 panels installed in estate agents’ offices in the United Kingdom, Australia, New Zealand and the United States helping agents manage more than 1,222, 101 (1.2 million) keys.

Mitch added: “Using RFID technology and our custom-built software, KeyWhere allows keys to ‘talk’ to the panel which then reports the status of the keys back to the software, live and in real time, updating the key status at the time of reservation, borrowing and returning. The system does all the communication with the borrower for you, as well as reminding them before and after its overdue. With KeyWhere, sneaky borrowers who take keys without any records will be a thing of the past.”

Mark Armstrong, CEO, Reapit, said: “IRE’s new KeyWhere is an innovative solution which will enable our customers to save time, and therefore money. Its addition to Reapit’s AppMarket is an illustration of the breath of partnerships we’re building to enable customers to use technology to increase efficiency.”


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Patrick Hannah
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About Reapit

Reapit is a PropTech solution provider that has been helping residential estate agencies in the UK and Australia to put growth on repeat for 25 years with a variety of continuously innovative, market-leading products, including their AgencyCloud CRM (UK) and Agentbox CRM (AUS) which delivers an integrated range of solutions including Sales CRM, Lettings CRM, Property Management, Client Accounts and Analytics. Reapit also offers four digital marketing products, including websites, digital proposals and brochures, a powerful lead gen tool and a property lifecycle app, which will significantly enhance the marketing capacity and capability of estate agents.

Powered by their Foundations PaaS, Reapit’s DeveloperPortal and AppMarket empower Reapit customers to autonomously extend the functionality of their CRM software in areas that deliver the greatest operational efficiencies for them, offering agents an unparalleled ability to create a fully integrated, customised tech stack by integrating either their own custom designed apps, or off-the-shelf apps from market leading PropTechs into the Reapit CRM. Beyond innovative products, Reapit also offers a powerful service and training model as part of our commitment to being a partner in growth for our customers.  Worldwide, the company provides software solutions in 7,000+ offices and supports in excess of 225,000 tenancies across the UK and Australia. For more information, please visit

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Accel-KKR is a technology-focused investment firm with $11 billion in capital commitments. The firm focuses on software and IT-enabled businesses well-positioned for top-line and bottom-line growth. At the core of Accel-KKR’s investment strategy is a commitment to developing strong partnerships with the management teams of its portfolio companies and a focus on building value through significant resources available through the Accel-KKR network. Accel-KKR focuses on middle-market companies and provides a broad range of capital solutions including buyout capital, minority-growth investments, and credit alternatives. Accel-KKR also invests across a wide range of transaction types including private company recapitalizations, divisional carve-outs and going-private transactions. For three consecutive years between 2019 and 2021, Inc. has named Accel-KKR among “PE 50: The Best Private Equity Firms for Entrepreneurs”, an annual list of founder-friendly private equity firms. Accel-KKR was named “Best-Performing PE Firm” globally by HEC-DowJones 2021 Performance Ranking. Accel-KKR is headquartered in Menlo Park with additional offices in Atlanta and London. For more information, please visit

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